Design Within Reach (DWR) is focused on creating and sourcing furniture that can be enjoyed for a lifetime, with an emphasis on exceptional craftsmanship, durability, and beautiful design. They believe in design that inspires and solves problems. DWR offers free design services to help customers create a space they'll love coming home to. The company was founded in 1998 by Rob Forbes, who wanted to make clean, classic designs more accessible to everyone. DWR quickly gained popularity among architects, interior designers, the general public, and even the brands it struggled to access before. In 2015, DWR became part of the Herman Miller family. West Elm takes a different approach by using design to make positive impacts on the environment, communities, and customers. They prioritize sustainability initiatives by supporting ethical production practices and worker well-being. Their in-house team designs exclusive collections that are not available elsewhere. West Elm also collaborates with artisan collectives around the world to preserve handcraft traditions and create sustainable employment opportunities. They were the first home retailer to join Fair Trade USA. Both retailers have product certifications that ensure sustainability and environmental responsibility standards are met for certain products. Design Within Reach is certified by GOTS, FSC, OCS, OEKO-TEX® Standard 100, Global Recycled Standard (GRS), Recycled Claims Standard (RCS), Greenguard Gold Certified (GGC), and REACH. West Elm also holds certifications in GOTS FSC OCS OEKO-TEX® Standard 100 Global Recycled Standard Recycled Claims Standard Greenguard Gold Certified (GGC) REACH. However, there are differences between them when it comes to their commitment towards equitable labor programs. Design Within Reach participates in such programs while West Elm has certifications like Fair Trade USA Certified Better Cotton Initiative Craftmark HERproject Nest's Ethical Handcraft Program. Another difference lies in their sustainable claims for their products. Design Within Reach offers a range of self-claimed benefits including handcrafted, local, contract grade, assembled in the USA, low-VOC, non-toxic, reclaimed, recycled, upcycled products with water-based finishes and water efficiency. On the other hand, West Elm does not make any claims to unverified sustainable benefits. In summary, Design Within Reach focuses on creating durable and beautifully designed furniture that is accessible to all. They offer free design services and have an extensive list of product certifications. West Elm prioritizes sustainability initiatives and ethical production practices while collaborating with artisans