The Citizenry takes pride in its philosophy of creating home goods that reflect the journeys we take, partnering with master artisans from around the world and using only local materials. They sell directly to customers online, eliminating middlemen and offering handmade goods at reasonable prices. Their products are crafted with a soul and a story, blending modern style with timeworn techniques. West Elm, on the other hand, focuses on using design to do better for the earth, communities, and customers. They support sustainability initiatives and ethical production practices. Their in-house team designs exclusive collections, championing the maker movement and investing in small American-made businesses. They also collaborate with artisan collectives worldwide to preserve handcraft traditions and create sustainable employment opportunities. In terms of certifications, The Citizenry offers GOTS Certified, OEKO-TEX® Standard 100, FSC Certified, and SVLK Timber Legality Verification for some products. West Elm has a wider range of certifications including GOTS Certified, FSC Certified, OCS Certified, OEKO-TEX® Standard 100, Global Recycled Standard, Recycled Claims Standard Greenguard Gold Certified. Additionally, The Citizenry participates in the World Fair Trade Organization Guarantee while West Elm has certifications such as Fair Trade USA Certified and Nest's Ethical Handcraft Program. The Citizenry claims benefits such as handcrafted products assembled in the USA with water-based finishes. West Elm does not make any unverified sustainable benefit claims. Overall,the key differences between The Citizenry and West Elm lie in their sourcing practices (partnering with local artisans vs supporting American-made businesses), product certifications offered (GOTS vs a wider range), participation in fair trade organizations (World Fair Trade Organization Guarantee vs Fair Trade USA), as well as specific unverified sustainable benefits claimed by The Citizenry.